HOSPITALAR 2012 to Present New Products and Technologies

By HospiMedica International staff writers
Posted on 16 Apr 2012
Entrepreneurs and professionals of the healthcare industry will soon gather to participate in the 19th HOSPITALAR (São Paulo, Brazil) international fair of products, equipment, services and technology.

With the participation of 1,250 exhibiting companies from over 30 countries, the 2012 edition of the fair will host over 90,000 visitors, including heads of hospitals and clinics, nurses, physicians, medical professionals in general, distributors, manufacturers of the sector, and international buyers. The largest trade fair and healthcare forum in Brazil and the Americas will cover a total of 82,000 m2 at the Expo Center Norte (São Paulo, Brazil), a modern exhibition center, where new products, equipment, and services will be presented, and debates will be held on the development of the healthcare sector.

One of the highlights of the event is the HOSPITALAR Forum, which brings together healthcare experts, entrepreneurs, and professionals to discuss new concepts in management and optimization of financial and human resources. In all, over 60 congresses, seminars, and workshops are set to attract an elite of thinkers, strategists, and public and private healthcare managers, and engage them in bringing forward new ideas. Among the supporters of the event are the Brazilian Medical Devices Manufacturers Association (ABIMO, São Paulo, Brazil), the Brazilian Medical Association (AMB, São Paulo, Brazil), the Regional Council of Nursing of São Paulo (COREN-SP, São Paulo, Brazil), and many others.

“The fair brings together the leading brands and major decision makers in the healthcare chain. It is the most important business and discussion platform of the sector in the Americas,” said Waleska Santos, MD, founder and president of the HOSPITALAR. “The high qualification of the public and the good offer of novelties and innovations from the exhibitors generated business worth USD 3.5 billion during the 2011 event, a result 11% higher than 2010. This confirms the strong growth of the healthcare market in Brazil.”

As a result of continuing public and private investments, the Brazilian healthcare sector has shown rapid expansion in recent years. The market for equipment and medical, hospital, and diagnostics products demonstrated a brisk growth of 19% in 2011, reaching revenues of USD 7.9 billion, higher than the average growth rate of the Brazilian economy. The sector also set a record in the creation of new jobs, doubling the expectations for the period.

Related Links:

HOSPITALAR
Brazilian Medical Devices Manufacturers Association
Brazilian Medical Association



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